How to Get More Sales Leads on Your Landing Page

Mark Leach

6/4/2024

In this month's case study, we look at how Gusto could get more form submissions.

You'll discover the 3 common issues I've seen in live messaging tests on pages that focus on form submissions, e.g., sign up for a webinar, trial or demo:

  1. Don't forget to remind them of your value proposition

  2. Address doubts that could prevent them from clicking "submit"

  3. Clarify what happens once they submit

Let's go...👇

Step 1: Open up the Figma file (click here or the image below)

Step 2: Scroll to the end for a recap of the issues and solutions 👇

(Optional)

Are your landing page layouts, copy and flow optimized for conversions? Need some help writing Google and LinkedIn ads?

Let's chat about needs, prices, and timelines.

Book your slot below 👇

Step 3: Let's chat about how to optimize your own landing pages